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Digital Product Passports Will Change Environmental Reporting Forever

Data Strategy / By

Digital Product Passports aren’t really about passports… they’re about trusted supply chain data. Much of the conversation around Digital Product Passports (DPPs) has focused on compliance with the EU Ecodesign for Sustainable Products Regulation. But that’s only the starting point. The real challenge isn’t generating a QR code or publishing a digital passport. It’s creating the trusted supply chain data that gives the passport meaning. To answer even the simplest DPP questions, organisations need to know: 🔹 Where did every component originate?🔹 Which supplier provided it?🔹 Which manufacturing batch was it part of?🔹 What materials and recycled content does it […]

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Digital Product Passports (DPP) Are Coming – And The Data Problem Is Already Here

Data Strategy / By

Where most organisations actually stand right now regarding Digital Product Passports. Digital Product Passports (DPP) have moved from a future sustainability discussion to an operational business priority much faster than many organisations expected. And when you talk to the people closest to it; supply chain leads, sustainability directors, product data managers, the conversation almost always arrives at the same uncomfortable truth: the data isn’t ready. Not because organisations don’t have the data. They do. It’s sitting somewhere in an ERP system, a PLM platform, a supplier spreadsheet, a legacy tool that nobody wants to touch. The problem is that it’s

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Informatica MDM & Data Governance Summit 2026 | New York

Data Strategy, Master Data Management / By

Fiona Millar & Caroline Knowles We travelled from Manchester to New York to attend the Informatica Master Data Management (MDM) & Data Governance Summit! The event was really engaging, packed with insights on Master Data Management (MDM), and lots of exciting developments. The day put a real focus on empowering #AI with Trusted Context and re-framing our view of Data Governance as a stabiliser rather than a brake. We had a fantastic day at the summit and managed to squeeze lots of sightseeing around New York into our trip as well. Women in Data Breakfast The morning kicked off with

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The MDM Journey: Why Governance and Data Quality Are Crucial to MDM Success

Data Strategy / By

Master Data Management (MDM) is often positioned as a technology solution – a platform, a system, an architecture. But in reality, a successful MDM implementation is far more than that. It is a business transformation initiative that depends heavily on strong data governance and high data quality. Across multiple customer engagements – including a recent programme with a global connectivity provider operating across dozens of countries – I’ve seen a consistent theme: when MDM struggles, it’s rarely because of the technology. It’s because governance and data quality weren’t established early enough – or clearly enough. In this customer engagement, the

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Preparing Your CRM for Agentic AI Starts With Your Data

Data Strategy / By

By Miranda Pocock Agentic AI is changing the conversation around CRM. For years, we’ve been talking about systems that log activity, store interactions and help teams stay organised. Useful, yes – but hardly transformative. Now we’re entering a phase where CRM can interpret signals, anticipate needs and support decisions across the entire customer lifecycle. Preparing your CRM for Agentic AI is a shift that feels genuinely exciting. But here’s the part organisations are quickly discovering: none of this intelligence works without the right data foundations. In our new practical guide, developed jointly with Informatica, we dig into why AI agents

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