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The Road to an MBA: Episode 4 – The Final Project Begins 

About our People, Career Development, The Road to an MBA, Uncategorized / By

A New Phase Begins  Welcome back to The Road to an MBA. If the earlier episodes focused on taught modules, simulations, and structured learning, this one marks a clear shift. The taught phase of the MBA is now complete, and I’ve officially begun the MBA final project, a stage that feels less like another module and more like the point where everything comes together.  From Student to Researcher  That doesn’t mean this phase is unstructured. Far from it. However, it does feel fundamentally different from what has come before. Earlier stages of the MBA were characterised by classroom energy, group discussions, and […]

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Running Through It: Embracing Challenge, Finding Myself 

About our People / By

 A few months ago, I closed the chapter on a 15-year career and began exploring what might come next. And just weeks before starting my new role at Cloud Perspective, I found myself at the start line of HYROX Birmingham at the NEC, facing yet another challenge, this time physical.  It was a season of change: personal, professional, emotional. With so much in motion, training became my anchor. Running helped me stay focused, grounded, and mentally strong while I researched my next career move. Fitness wasn’t just a goal—it was a lifeline.  I’d signed up for the doubles race with a friend, ready to take

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Woman hikes along rocky path in Vysoké Tatry, Slovakia. Embracing nature and freedom.

From Backpacker to Data Advocate: Why Travel Needs a 360° Customer View

About our People, Customer Loyalty / By

After months of solo backpacking across Asia and Australia, I’ve experienced the full spectrum of travel, booking hostels on the fly, navigating language barriers, and relying on platforms to remember my preferences. These moments shaped how I think about customer data today. Now, as an Inside Sales Specialist at Cloud Perspective, a platinum partner of Informatica, I support travel and tourism accounts that face those same challenges, but from the inside out. The difference is data. Unified, trusted, and actionable data. Why Data Matters from Door to Destination From the moment a traveller leaves home, their journey is powered by

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From Minds to Metrics: Psychology’s Hidden Path to Data 

About our People, Career Development / By

Studying psychology was never just an academic choice, it was a commitment. Years of training, placements, and personal investment go into becoming a qualified psychologist. It’s a demanding path, and one I pursued with passion.  But after all that effort, I found myself stuck. The job market was saturated, roles were scarce, and guidance was minimal. I had the qualifications, but no clear direction. That uncertainty was overwhelming.  The Psychology Pipeline: More Than Just Research  Psychology graduates face a maze of options, clinical training, academic research, forensic or occupational specialisms, education, HR, mental health support. But many of these paths

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The Demographics of the UK Data Industry 

About our People / By

Why We’re Sponsoring Women in Data at Informatica World Tour  Every business has an origin story. Ours started in October 2011, when both Martyn and I had just been made redundant. What could have been a dead end turned into Cloud Perspective.  I set myself a challenge: 50 days, four Salesforce certifications. Martyn picked up a sales management role in electronics. Within three months, my workload in the Salesforce ecosystem, particularly around data, was already enough to pull him back in. And just like that, Cloud Perspective was born.  Fourteen Years On  Fast forward 14 years: ~150 projects delivered in

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